Post Tagged with: "catch-up"

ITV Hub promo artwork

ITV launches ITV Hub Shout Outs following viewing surge

ITV Commercial has unveiled a new ad proposition, ITV Hub Shout Outs, to enable advertisers to “inform and support the public” during the COVID-19 pandemic outside of linear TV campaigns.  Shout Outs will offer advertisers an alternative to full-length commercials on the broadcaster’s on-demand streaming service, ITV Hub, instead delivering […]

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BBC IPlayer

BBC iPlayer enjoys most popular two days ever

The BBC said that its iPlayer service enjoyed a record day last month as it unveiled a raft of new releases. It said that on Monday March 23rd, the day of Boris Johnson’s lockdown broadcast, drove 20.4 million requests to stream programmes on the service, the first time over 20m […]

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ITV Hub

ITV Hub viewing up 82 per cent YoY

ITV Hub viewing has increased by 82 per cent year on year, according to the broadcaster. The VoD platform’s performance results for the first three months of 2020 show a 40 per cent rise in monthly reach, alongside 80 per cent growth for the ad-free service ITV Hub plus. ITV Hub […]

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Hand holding remote out to tv

Viewers expect rules for streaming services to be the same as broadcast TV

A study by the regulator Ofcom into viewer expectations in the digital world has found confusion over the rules that apply to online catch-up and subscription services where the platforms have access to programmes previously shown on broadcast TV. Participants expected programmes previously screened by broadcast TV to be covered […]

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